Guarantees that help protect your investment.

Simply notify your account manager within the guarantee period. We will review the issue and take the required steps to honour the guarantee. It's that simple.

A lead is an enquiry from a potential customer who has submitted a form, called your business, or booked an appointment through your campaign.

No. The Performance Guarantee applies only to selected Google Ads and SEO packages where The Falcon controls both the strategy and execution. Your package will indicate upfront if the Performance Guarantee is included.

Yes. To ensure fair results, each guarantee requires you to commit to our recommended minimum ad spend (initially discussed with you prior to campaign kick-off) and campaign duration.

The Performance Guarantee waives The Falcon's management fees but you will still need to fund your Google Ads or pay for any services outside of your chosen package inclusions.

Also note that the Performance Guarantee is only valid if The Falcon manages the campaign end-to-end. Client-made changes may void the guarantee.

For transparency, you can find the full list of Performance Guarantee terms available online. It is also worth mentioning that we have never had a client have to claim the Performance Guarantee thanks to our rigourous discovery process.

No. Since The Falcon's official launch in 2021, not a single client of has needed to request a claim. Our campaigns have consistently delivered new leads within the guaranteed timeframe. Most clients see significant positive results within as little as 3 to 7 weeks of launch.